SendGrid’s Approach to NPS: Specific Things We Do While We Keep Our Sights on What Matters Most Matt Thelen September 26, 2016 Company SendGrid recently revamped its Net Promotor Score (NPS) system which needed a survey process that would a) capture a lot of data b) allow us to close the loop with customers in near real-time and c) analyze and report on the data. Matt Thelen, who manages SendGrid's Strategy, Research, and Insights initiatives provides tangible and specific examples of how this was achieved at SendGrid. Read More ›
How We Cut Through the Clutter to Focus on the Essence of NPS Matt Thelen September 21, 2016 Company This post dives into "The Why" behind Net Promoter Score (NPS) and how remembering "The Why" and executing the fundamentals well are the key to driving powerful experiences that customers love and value. Read More ›
Canadian Email Campaign Tool, Emailicious, is Partnering with SendGrid Matt Thelen March 24, 2015 Partnerships SendGrid is happy to announce a new partnership with a great Canadian email marketing product: Emailicious. Emailicious is an intuitive email campaign tool that makes importing lists, segmenting recipients, and sending marketing emails easy. In order to ensure these messages are delivered, they chose to build their platform on top of SendGrid. SendGrid is the […]