Articles by Dustin Hovey


Dustin Hovey

Dustin oversees and manages strategy for all of SendGrid's SEM marketing campaigns, and governs SendGrid's brand recognition and brand protection efforts. Dustin has over 12 years of experience in direct response marketing and managing large brands online with six and seven figure monthly spends. Dustin specializes in managing large, complex PPC search and display campaigns to optimize brand recognition, revenue, and retention.

How to Use SEM to Build Your Email List

Dustin Hovey Best Practices, Email Marketing
Many businesses have a great message to tell, but they don’t get the consideration they deserve. These businesses often neglect the most important element to building a tribe because they discard one simple, but essential, marketing asset-the email list. This post discusses how to effectively build the size and quality of your email list by harnessing the power and reach of SEM (Search Engine Marketing). Read More ›