Engaging Your Customers with Email in Time for Christmas

November 28, 2014

There’s no doubt that engaging customers is one of the biggest hurdles that retailers face as they look to expand their reach. With a growing array of tools at their disposal, many retailers are overlooking the importance of email marketing and sticking to social media to entice new customers.

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How Can Email Marketing Work for Startups?

November 27, 2014

Cultivating a tech brand and a strong user base via social media is generally a key point of focus for any startup founder. However, well executed social media marketing should ideally complement customer engagement via email.

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How Retailers Can Avoid the Dreaded Spam Box Over Christmas

November 25, 2014

It’s a no-brainer that a successful email marketing campaign can go a long way towards boosting sales over the Christmas period. Via email, retailers can showcase new products, promote an unmissable deal and re-engage customers that haven’t bought anything in a while.

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6 Ways to Increase the Success of Your Holiday-Email-Marketing Campaign

November 24, 2014

Email marketing is the most important vehicle for reaching new and existing customers during the holiday season. Businesses can utilize holiday-email-marketing campaigns as a way to showcase new products, introduce new promotions and re-engage customers that haven’t shopped in a while.

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Top Ten Holiday Email Marketing Campaign Tips for Retailers

November 21, 2014

With the holidays around the corner the stakes for retailers have never been higher. Increased competition paired with the growing savviness of online customers means retailers need to put in place a robust email marketing strategy if they want to attract new customers and increase sales during the all-important holiday season.

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6 Tips for e-Retailers to Boost Festive Email Marketing

November 20, 2014

With 20% of legitimate marketing email never reaching the recipient’s inbox, businesses need to follow some key steps to ensure their Christmas campaigns break through the festive noise.

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Email Consumption Via Mobile Soars

November 14, 2014

Data from SendGrid has revealed the number of emails read on iPhones doubled in London, with people in Manchester reading five times more emails on theirs.

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Number of Emails Read on iPhones Doubles in a Year in UK and Ireland

November 14, 2014

The number of emails read on iPhones has doubled in a year, according to new data from SendGrid.

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Reading an Email? You Must be on an iPhone

November 14, 2014

Use of iPhones to read emails nearly doubled between August 2013 and August 2014.

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Almost Half of Email in the UK is Opened on an iPhone

November 14, 2014

New figures from email delivery service SendGrid suggest that 46% of email in the UK is opened on an Apple iPhone, while 18% is opened on an iPad.

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