March 16, 2016
Sending email is easy; getting email delivered is a totally different story. When you hit send on your email, it doesn’t just go straight to your recipient’s inbox, it has to jump through several hoops first: each step in the process increases the chance that your email will be diverted away from the inbox.
March 10, 2016
What does “big data” mean to you? To Kurt Diver, who’s in charge of deliverability and compliance at SendGrid — it means deep and meaningful insights from a technology platform that sends over 22 billion emails every month.
March 9, 2016
The era of mobile and web is upon us, which has caused nearly every business decision-maker to ask the question, Is now the time to hire a developer to build our app or website? In 2016, businesses are going to be looking for the best developers to join their team and help scale their business.
March 3, 2016
In order to generate revenue, your target audience needs to know about your web development business. There are numerous marketing tools for email marketing like SendGrid.
March 1, 2016
Today’s interview is with Sameer Dholakia, CEO of SendGrid, a marketing and transactional email service that helps companies do a better job of delivering their e-mails.
February 29, 2016
"There is the potential that if they configure their DMARC policies incorrectly, they can disrupt their own legitimate e-mails," said Paul Kincaid-Smith, SendGrid's vice president of delivery. "The main idea here is proceed with caution. Use a phased approach. Make adjustments before tightening up the policy."
February 17, 2016
The first ever email was sent in 1971, over 40 years ago and long before the web first came online in the early 90s. These days, as a form of communication, email is taken for granted – it’s the base level of communication in almost all workplaces, and forms the backbone of how we communicate in the modern world, professionally and also personally.
February 10, 2016
Email delivery platform SendGrid analyzed the marketing emails it delivered during Black Friday and Cyber Monday in 2015. SendGrid data scientist Victor Amin explains the results and reveals the best practices for marketers around peak sales periods.
February 9, 2016
Let’s say you’re a marketer with a passion for numbers; maybe you’d describe yourself as a bit of a stats geek and you love an illustrated workflow. What if you’re having a change of heart on your chosen career? What if you now want to retrain as a data scientist?
February 9, 2016
Luckily for political marketers attempting to reach last-minute on-the-go voters in New Hampshire, calls-to-action in emails are more likely to be clicked on by a mobile device, according to new research from SendGrid.