Apple Open Rates Slow Across EU as Android on the Rise

September 1, 2015

Apple device open and click rates have stagnated across Europe while Android has seen consistent year-on-year growth, according to new data.
The research, from SendGrid, the leading email delivery platform for email that matters, was collected over two ten-day periods in 2014 and 2015, and spans ten billion emails sent across SendGrid’s database of over 200,000 companies.

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Android Steadily Catching Up Apple on Opens and Clicks in E.U.

September 1, 2015

Research from email delivery platform SendGrid shows open and click rates for Apple have stagnated across Europe while Android sees healthy growth.

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Top 4 Tips to Manage Relationship Between Developers, Marketers

September 1, 2015

How can brands better manage the relationship between developmental and marketing teams? First, keep everyone in the loop from the start.
"Allow the marketer to work with with the sales team to identify clear goals for the development of a email marketing campaign," said Jesse McCabe, Director of Product Marketing, SendGrid.

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Made You Look! (Do Three Word E-mail Subject Lines Work Better?)

August 31, 2015

SendGrid’s stats are that 21.1 percent of three-word subject lines were the most engaging, even though they made up a mere 1.6 percent of 18-million e-mails reviewed for its report.

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3 Simple Tips for Better Email Subject Lines. 18 Million Emails Studied.

August 30, 2015

SendGrid analyzed 18 million emails and distilled three important aspects of what makes a great email subject line.

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10 Most Interesting Digital Marketing Stats from This Week

August 28, 2015

The iPhone makes up almost a quarter (24%) of email opens and clicks in the UK, but this is an 8% decrease on 2014 according to new figures from SendGrid.

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Is Now the Perfect Time to Improve Your Email Promotions?

August 28, 2015

In Europe, a report from SendGrid into the device of choice for emails found that iPhones still makes up almost a quarter (24%) of email opens and clicks, but this is an 8% decrease on 2014.

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Android on the Rise While Apple Open Rates Slow Across the EU

August 28, 2015

The leading API company and email delivery platform SendGrid, today released a collection of data on email open and click rates across Europe by device.

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iPhone Remains the Leading Global Email Engagement Platform as we Celebrate the 33rd Anniversary of Email

August 27, 2015

SendGrid, the leading email delivery platform for email that matters, today revealed the results of a study on global email engagement. In conjunction with the 33rd anniversary of the invention of email, the data was collected over two 10-day periods in 2014 and 2015 respectively, with a data set spanning more than 10 billion emails sent.

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As Email turns 33 this Month, Apple Open Rates Slow across the EU while Android is on the Rise

August 27, 2015

New research by SendGrid has revealed a fall in iPhone and iPad open rates in Europe but steady growth of Android-based email engagements.

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