This page refers to our legacy email marketing tool. Please check out our new Marketing Campaigns functionality.
Starting from your newsletter dashboard, you’ll see your global newsletter stats. This graph is showing how all of your newsletters are being received by all of your recipient lists. It’s a global view of all of the sending that you’ve done through this application.
To see the stats from a specific newsletter, select this button on the right-hand side, and choose the desired newsletter.
Here, you’ll have access to:
- Bounces / Repeat Bounces
- Clicks / Unique Clicks / Click-through rate
- Invalid emails
- Opens / Unique Opens
- Spam reports / Repeat spam reports
You can learn more about each of these statistics here.
You can also view the statistics for your newsletters by going to Marketing Email > Manage. Here you’ll see a quick preview of many of the metrics that you would look at to see how your newsletter is performing: sent, opens, unique opens, open rate, total clicks, CTR, opt-out/unsubscribe rate, and spam reports.
Here you will also be able to see statistics by recipient list for that newsletter.
Finally, if you would like to download or print these statistics, you may do so directly from your newsletter dashboard, at the top left corner.
Check out the Marketing Statistics VidGrid for more information.