Billing

You can update your billing details on the Billing tab of the Account Details page in the UI. You can update your plan details on the Products tab of the Account Details page.

For more information about understanding your bill, see Reading your invoice.

When you create or upgrade to a paid account, you add a credit card for automatic payments. This will allow Twilio SendGrid to make the recurring plan charges for your account without having to notify you each month of the bill. Twilio SendGrid relies on a PCI-DSS compliant 3rd party billing provider to store, process, and manage payment card processing.

Payment methods

Twilio SendGrid accepts credit or check cards. We charge accounts on a monthly basis; we do not offer prepayment, quarterly billing, or annual billing at this time. We do not accept PayPal, wire transfer, checks, prepaid cards, or any card requiring a PIN. We can provide invoicing for customers with a minimum committed contractual spend of at least $12k/year.

You can update your card information, retry a failed payment, and export past invoices for your business on the Billing tab of your Account Details page. It is also possible to change your package type and cancel your account from this page.

Subusers

Subusers under a free Marketing Campaigns plan will be able to upload only 2,000 contacts. Subusers under an Advanced Marketing Campaigns plan will be able to continue uploading contacts, and the parent account will pay for any overages the subuser may cause by exceeding the overall limit on the paid plan.

If you are still on the legacy Marketing Campaigns plan, each subuser may store up to 2,000 contacts for free before we charge the same rate of $10.00 per 10,000 contacts each month. Any additional charges due for storing contacts on a subuser account will appear in the parent account's monthly invoice, including any subuser accounts that were deleted within the month.

We bill the parent account for each unique contact, regardless of how many lists or segments that contact appears on. However, if there are one or more subusers under a parent account, we bill the parent account for all unique contacts stored on each account, even for the same contacts stored on multiple subuser accounts.

Account Warning States

If your account payments aren’t up-to-date, you may see one of the following warning states displayed in your account.

Billing warned

“You have unpaid invoices. Please update your payment details or retry your payment.”

This warns you that your service may be interrupted unless you settle any outstanding balance on your account. This warning may occur if the card on file for your account gets declined when we attempt to process your payment on the first of the month.

To update your account, please update your credit card on file by logging into the Twilio SendGrid app and going to the Billing tab on your Account Details page. Update your card information and then click Save. Once you update the card on file, the payment processes automatically, and your account is unfrozen.

Billing Frozen

If you find your account is suddenly unable to send mail within the first week of the month, your account could be in a billing frozen state. This frozen state occurs when we attempt to process your payment on the first day of the month, but the card on file for your account gets declined.

To reactivate your account, please update your credit card on file by logging into the Twilio SendGrid UI and going to the Billing tab on your Account Details page. Update your card information and then click Save. Once you update the card on file, the payment processes automatically, and your account is unfrozen.

Billing Terminated

An account is terminated at the end of the month after a successful payment is not processed. Auto-pay based subscriptions may have the associated form of payment (credit card) declined due to many reasons.

To reactivate a billing terminated account, the account owner would need to contact support for the required next steps.

A billing terminated status will remove stored contacts if the account has subscribed to a Marketing Campaigns plan. When reactivating an account from this status, please note that the contact log cannot be retrieved post 30 days. Please note that is an account is billing terminated for more than 6 months, it will not be reactivated, and the account owner will be prompted to create a new account.

Marketing Campaigns Plans

Each Marketing Campaigns package will cover both contact storage and email sends that you use via Single Sends or Automation within Marketing Campaigns. Emails you send via the Email API will not be deducted from your Marketing Campaigns plan.

Free Plan

Features include:

  • Automation
  • Single Sends for one-time campaigns
  • Ticket Support
  • 3 Email Testing Credits per month
  • 1 Signup Form

Limits:

  • 6,000 emails/month - Emails sent via Single Sends or Automation count toward your allotment. Any Single Sends you attempt to send that exceed your 6,000 email limit will send partially up to that limit.

For example, if you have 400 emails remaining and attempt to send a Single Send to an audience of 1,000, 600 of the emails will be dropped. Similarly, Automations will cease sending once you’ve hit 6,000 email sends via Marketing Campaigns in a month. If a contact meets the entry criteria of an Automation after you’ve reached your send limit, they will not receive any emails, and they will not be “caught up” once you upgrade your plan or a new month allotment increases.

  • 2,000 contacts - Contacts, whether you attempt to upload them via CSV, or they are added via Signup Forms or the Contacts API, will be dropped if you exceed 2,000 total contacts.

What to do if you’ve reached your limit:

You will be alerted when you have reached your limit each month. To keep your Automations and Signup Forms active, upgrade to the Basic or Advanced plan. Once you upgrade, your account will never be blocked due to limits, you’ll simply pay overages for any usage that exceeds your Basic or Advanced tier allotment.

If you’re on the Free package and hit your contact allotment limit, any active Signup Forms will no longer add new contacts to your account. You will not be able to recover these signups. When you upgrade, signups from Signup Forms will resume adding to your contacts.

Basic Plan

Features include:

  • Single Sends for one-time campaigns
  • Ticket and chat
  • 10 Email Testing Credits per month with the option to purchase more
  • 5 Signup Forms
  • 1 Teammate
  • Access to Expert Services

Limits:

  • 5,000 – 300,000 emails/month depending on the plan you purchase. Emails sent via Single Sends count towards your allotment.
  • Up to 100,000 contacts

Advanced Plan

Features include:

  • Automation
  • Single Sends for one-time campaigns
  • Ticket, chat, and phone support
  • 60 Email Testing Credits per month with the option to purchase more
  • 15 Signup Forms
  • 1,000 Teammates
  • Access to Expert Services
  • Subuser Management
  • Dedicated IP Included

Limits:

  • 50,000 – 1 million+ emails/month depending on the plan you purchase. Emails sent via Single Sends or Automation count towards your allotment.
  • 200,000+ contacts

If you exceed your plan allotment of contacts or overages you will be charged a small amount per email sent and per contact stored above the limits of your current Marketing package. Any overage charges will appear on the invoice for the month after any over-limit sending and contact storage occurs.

Understanding Contact Counts in Marketing Campaigns

Free Plan

You can add and store up to 2,000 contacts to your account each month. The number you can add depends on whether you already have contacts stored in your account. For example, if you have 500 contacts in your account, and you haven’t added any yet this month, you can add up to 1,500 more contacts.

If you update or add new data about existing contacts in your Marketing Campaigns account, it will not count against the number of contacts you can add.

If you delete a contact and re-add them, that is counted as a new add.

Basic & Advanced Plans

Your plan tier comes with an allotment of contacts that you can add to and store in your account each month. For example, if you’re on the Advanced 100K plan, you can add up to 100,000 contacts.

The number you can add each month depends on whether you already have contacts stored in your account. For example, if you currently have 5,000 contacts in your account, and you haven’t added any yet this month, you can add up to 95,000 more contacts.

If you update or add new data about existing contacts in your Marketing Campaigns account, it does not count against the number of contacts you can add.

If you delete a contact and re-add them, that is counted as a new add.

If you exceed your allotment of contacts in a given month, you’ll be charged overages according to your chosen Marketing Campaigns package.

Email API Plans

Every email processed by SendGrid uses an email credit. Free, Essentials, Pro, and Premier accounts will see their email credits reset the 1st day of each month at 12:01 Pacific Time.

The Email API package includes charges for any emails you send over the Twilio SendGrid Email API. Sending emails through the API with this package will not deduct from your Marketing Campaigns plan.

Free

Features include:

  • APIs, SMTP Relay, and Webhooks
  • Libraries and documentation
  • Delivery Optimization Tools
  • Transactional Template Editor
  • 3 days of Email Activity History
  • 3 Email Testing credits during the trial period
  • Ticket Support

Limits:

  • 100 emails/day
  • No ability to purchase additional Email Testing credits

Essentials

Features include:

  • APIs, SMTP Relay, and Webhooks
  • Libraries and documentation
  • Delivery Optimization Tools
  • Transactional Template Editor
  • 3 days of Email Activity History
  • Ticket and chat

Limits:

  • Up to 100,000+ emails/month depending on the package you purchase.
  • No Email Testing access

Pro

Features include:

  • APIs, SMTP Relay, and Webhooks
  • Libraries and documentation
  • Delivery Optimization Tools
  • Transactional Template Editor
  • Dedicated IP Included
  • Subuser Management
  • 7 days of Email Activity History
  • 60 Email Testing credits with the ability to purchase more
  • Ticket, chat, and phone support

Limits:

  • Up to 1.5 million+ emails/month depending on the package you purchase.

Premier

Features include:

  • APIs, SMTP Relay, and Webhooks
  • Libraries and documentation
  • Delivery Optimization Tools
  • Transactional Template Editor
  • Dedicated IP Included
  • Subuser Management
  • 7 Days of Email Activity History
  • 500 Email Testing credits with the ability to purchase more
  • Ticket, chat, and phone support

Limits and Overage Rates

What to do if you’ve reached your limit:

You will be charged a small amount per-email for each email that you send beyond the limit of your current plan. Any overage charges will appear on the invoice for the month after any over-limit sending and contact storage occurs.

Contacts need to be deleted/processed before system timezone (UTC) to not be included in the next month's billing.

Upgrading your account does NOT absorb already incurred overage charges, so make sure you are using the right package for your use case.

Important: If your SendGrid account is created through Heroku or Google Cloud, these subscriptions do not allow for overages. For pricing, billing and account package details for these types of SendGrid accounts, please refer to each of the partner's respective online resources.

Marketing Campaigns Overage Costs

Marketing Campaigns Overage Costs
The exact amount you pay will vary month-to-month if you exceed your plan allotment of email sends or contact storage.
If you go over your plan limits, here’s a breakdown of the overage costs you’ll incur:
Plan Information Monthly Plan Limits Cost per Extra Email or Contact*
Free 2,000 contacts and 6,000 emails -
Basic 5K 5,000 contacts and 15,000 emails $0.0040
Basic 10K 10,000 contacts and 30,000 emails $0.0030
Basic 20K 20,000 contacts and 60,000 emails $0.0030
Basic 50K 50,000 contacts and 150,000 emails $0.0028
Basic 100K 100,000 contacts and 300,000 emails $0.0023
Advanced 10K 10,000 contacts and 50,000 emails $0.0075
Advanced 20K 20,000 contacts and 100,000 emails $0.0060
Advanced 50K 50,000 contacts and 250,000 emails $0.0060
Advanced 100K 100,000 contacts and 500,000 emails $0.0050
Advanced 200K 200,000 contacts and 1,000,000 emails $0.0050
*Taxes may apply.

API Plans Overage Costs

API Plans Overage Costs
The exact amount you pay will vary month-to-month based on how many emails you send over your limits.
If you go over your plan limits, here’s a breakdown of the overage costs you’ll incur:
Plan Information Monthly Plan Limits Cost per Extra Email*
Free 100 emails/day -
Essentials 50K 50,000 emails $0.00133
Essentials 100K 100,000 emails $0.0009
Pro 100K 100,000 emails $0.00100
Pro 300K 300,000 emails $0.00063
Pro 700K 700,000 emails $0.00051
Pro 1.5M 1,500,000 emails $0.00048
Pro 2.5M, Pro 2.5M Legacy 2,500,000 emails $0.00047
Premier Custom -
*Taxes may apply.

Requesting a refund

You must meet both criteria below for a refund to be considered:

  • You have not used your account in the current calendar month.
  • You have no overages, and you have no contacts stored in Marketing Campaigns.

Twilio SendGrid packages operate off of a monthly subscription model, not direct usage. We will not issue a refund if you have used your account in the same calendar month as your request. Instead, please cancel your account to avoid any future subscription charges.

Refunds are only applicable to the current subscription charge on your account, not for overage or contact storage charges from the prior month. We hold our customers responsible for managing their account credit limits and contact storage.

If you meet these conditions, please respond directly to the invoice email you have received, or email support.sendgrid.com to begin the discussion about a possible refund.

Changing your plan

You can change your plan under the Email API or Marketing Campaigns sections on the "Your Products" tab of the Account Details page.

Please note: Downgrading from a paid Basic or Advanced Marketing Campaigns plan to a Free account will permanently delete all contacts associated with that account. You will need to reimport any contacts that you would like to use with your Free account.

Other limits (like the number of Signup Forms or Email Testing credits available to you) will downgrade to the Free plan limits, keeping the most recently updated items when applicable. For example, if you have 10 Signup Forms and downgrade to a Free plan, we will keep your most recently updated Signup Form and remove the other 9.

Cancelling your account

To cancel your account, go to the bottom of the "Your Products" tab of the Account Details page, click Cancel Account, and follow the prompts.

When you cancel an account, it changes to a free plan.

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