New start-up, Cyfe experienced tremendous growth within the first two months of opening their doors. Cyfe offers an all-in-one dashboard that aggregates all of your online services using custom widgets for search, email, social, feeds and business services. With Cyfe, you can easily monitor all of your business data from one dashboard.
Listia is an online auction site where you sell your unwanted things and bid other people’s stuff using credits instead of real money. Listia relies on email to communicate with their users and since bidding is a real time function, it’s imperative for bid notifications, reminders and friend requests to reach their customer’s inboxes in a timely and reliable manner. However, when membership rose sharply, the 30% increase in emails being sent caused blocks at Hotmail and Yahoo! These blocks had a domino effect. Users didn’t receive important emails and filed complaints. This ultimately led to a lack of user engagement and a lack of trust in the brand. Attempts to fix their deliverability issues on their own proved extremely
NudgeMail is an email based reminder service and task management system. Due to the nature of the service, Nudgemail users expect these email reminders to arrive immediately and without delay. However, these demands required an infrastructure that was scalable to their growth and that required little internal management from their staff.
Gowalla is a socially curated travel guide that helps users keep up with their friends and share their favorite places. Gowalla uses email delivery notifications and friend requests to their users so these emails need to arrive in the inbox on time and as expected. However, Gowalla started to experience email delivery failures that could not be resolved by their email provider. Their email delivery rates went down and they had zero visibility into their overall email metrics. They decided they need to make a change. Gowalla searched for a new email provider that had extensive reporting capabilities for email campaign optimization and sound measures to help with email deliverability. Being that they were on a shared IP with their