Our next SendGrid Stocking Stuffer provides you with one of our most valuable resources from the last year. The Interactive Deliverability Guide provides you with the email best practices you need to make sure as much of your mail is delivered to the inbox as possible. Even if you think you have email deliverability taken care of, this guide is a great place to review the basics.
Why this is a gift:
The Interactive Deliverability Guide is a gift because it provides guidance to beginner and advanced email program managers alike. In addition to covering the elements of an email that affect email deliverability, it also provides links to other resources so that you can improve the performance of your next email campaign.
The guide also provides a quiz so you can measure how much you actually know about email deliverability. We created this guide to be interactive and interesting to readers, so it’s more than just another whitepaper.
How you can use it:
First, check this guide out and get a refresher on everything that should be top of mind when making changes to your email program, or if you’re making plans for the next year. Obtaining (or retaining) good deliverability takes time and patience, so make sure you’re making the right choices now and setting yourself up for future success.
Second, make sure you take the quiz and check out any other resources highlighted in the guide. When it comes to getting messages delivered correctly, knowledge is power. Finally, share the guide with colleagues or other people on your team. Email is difficult, and if you’re managing an entire program, you can demonstrate value at your company by showing other business leaders exactly how much work it takes to do correctly.
We’ll be back with more stocking stuffers throughout the month. You can see previous stocking stuffers here.