As part of our ongoing effort to help senders in all industries send better, more engaging email campaigns, we’ve created a new guide designed just for businesses in the media and publishing industry.

The Essential Guide to Email for Media and Publishing is the perfect companion for both beginner and advanced senders in this industry. Within this guide, you’ll find plenty of helpful advice, tips, and insights, including:

  • Data benchmarks for email metrics across the media/publishing industry to allow you to compare yourself to other senders.
  • Delivery advice compiled just for senders in this industry so you can improve your sending habits, deliverability, and engagement with recipients.
  • Ideas for ways that you can change or make alterations to your email program so that recipients are more likely to open and click on the messages you send them.

This new guide also features use cases from other media/publishing companies that showcase how they leverage email to encourage visiting your website, engaging in messages, or driving revenue.

For even more data that you can use to improve your email program, you can download SendGrid’s 2017 Global Email Benchmark Report that includes benchmarks across the 25 industries that send the most email through SendGrid.

If your business operates in the media/publishing industry, this guide will help you take charge of your email program, make valuable improvements, and demonstrate your expertise. Download your copy of The Essential Guide to Email for Media and Publishing now.



Warren Duff

Warren is the Sr. Content Marketing Manager at SendGrid, specializing in email and content best practices, he develops many of the new guides you see SendGrid release as well as other pieces of content, including blogs, videos, case studies, and emails.