It’s a big day for the SendGrid ecosystem–we have not one, but two major announcements! As of today, we are officially rolling out our new Partner Marketplace, as well as the release of a new integration with Magento–the worldwide leader in cloud digital commerce innovation.

The revamped and expanded Marketplace features over 60 partners and integrations that enable developers and marketers to optimize their email programs and integrate SendGrid with a wide array of marketing and customer communication channels and services. Customers can find and engage with best-of-breed solutions across the email and digital communication ecosystem.

Customers can find and engage with best-of-breed solutions across the email and digital communication ecosystem including:

  • Deliverability
  • Verification
  • Hygiene
  • Templating
  • Program enhancements
  • Analytics
  • Data warehousing
  • Marketing automation platforms
  • Integrations with cloud platforms
  • CRM tools
  • Vertical specific solutions
  • Business process software

A Marketplace For Our Clients

Our research and experience reveals that, on average, clients ask for at least one partner recommendation throughout the customer journey. With this in mind, we’ve organized partners based on support paths to identify the right partner, at the right time.

Whether our customers want help getting started with the services of 250ok and eDataSource, all the way to advanced segmentation and personalized content with our marketing automation partners like BlueShift, BlueCore and SimonData, this will make it easy to connect partners with clients.

Stay up-to-date on partnership news by signing up for our partner newsletter.

A Marketplace For Our Partners

To help drive more awareness and adoption for our partners, while serving to better inform our customers, we’ve also developed new partner detail pages. These new pages provide partners like BriteVerify, ValiMail and Viwom more real-estate to highlight their tools, services, and past SendGrid success stories.

“With our newly launched Partner Marketplace, we are making it make it easier and more advantageous to integrate and partner with SendGrid,” said Scott Heimes, CMO, SendGrid.  “With the addition of more partners, our customers now have access to an expanded set of tools and services within the digital communication ecosystem enabling them to enhance their email programs, drive engagement and grow their businesses.”

As a partner team, we’re also investing more heavily in co-marketing and partner awareness initiatives, as well as co-selling and enablement efforts to further highlight the value our ecosystem provides to clients. Prospective technology partners can learn more about integrating and apply to be part of the program here.

In the coming months, we’ll be expanding the partner program to agencies, IT experts, and digital consultants to provide them an industry leading platform as well as a friendly partner model to grow their business. To become an early adopter, apply here.

Announcing a new integration with Magento

In addition to our new marketplace, we are excited to also announce a new partnership with Magento. Thousands of our customers trust SendGrid to send purchase receipts, shipping confirmations, and password reset emails–all key elements helping to fuel growth. The newly released Magento 2 extension brings SendGrid’s deliverability expertise to more e-commerce customers, enabling online stores to quickly integrate and power their mail.

SendGrid relieves Magento customers of the cost and complexity of maintaining custom email systems, allowing the choice between SMTP relay or Email API to send outgoing emails from the Magento installation.

Elliot Goldwater
Elliot has been working in the digital marketing space for the past eight years and now leads SendGrid’s Business Development and Partner Ecosystem efforts. He and his team are focused on building relationships with best-of-breed technology partners and solution providers. Their goal is to grow a comprehensive ecosystem of partners and integrations that enable our customers to enhance and optimize their use of the SendGrid platform.