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Category Archives: Guest Post

A Little Webhook Can Go a Long Way

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The following is a guest post from Larry Silverman, CTO, EVP, and Co-founder of TrackAbout. TrackAbout wrote an open source service using SendGrid’s event webhook to relay email delivery failure events to a HipChat chat room. Learn more about Larry and TrackAbout at the bottom of this post. How TrackAbout Uses Email and Why We Chose SendGrid Our web applications, like most, send email. They send email to employees at TrackAbout, to our users, and to people of our users’ choosing. Getting email delivered is significantly harder than most would think, largely because you have zero control over the whims of the receiving

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The Future of the Web: SendGrid’s Parse API & OneADayForCharity.com

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We’re always thrilled to learn about products that are built from our APIs. OneADayForCharity is a particularly inspiring one that we’re happy to share with you courtesy of a guest post from Matt Wallaert. Learn more about Matt at the bottom of this post. Recently, I was out with some NYC tech friends and ended up talking to one of the SendGrid crew, which led to the inevitable “oh yeah, I use your service, it’s great!” It is one of those moments when you know just how geeky you are: realizing that you’re a fan of your email infrastructure provider. About

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How to Move 71 Billion Emails

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A guest post by SendGrid’s VP of Operations Jon Prall In October, SendGrid sent over 6 billion emails on behalf of over 60,000 different customers. It should come as no surprise that moving that much mail requires an extremely robust and reliable infrastructure. My role at SendGrid is to ensure that our email infrastructure can keep up with the rapidly growing volume of email our customers need to send while making sure we are leveraging new technology and creating new solutions in order to continue to improve our performance, reliability, and security. Our infrastructure is hosted with 5 different cloud

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Learning to Scale an Email-based App: Building for Today with an Eye on Tomorrow

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The following post is a guest post by Mike Sun, the Senior Engineer at the team management tool iDoneThis. Learn more about Mike at the bottom of the post. iDoneThis is a simple management application that emails your team at the end of every day to ask, “What’d you get done today?” Just reply with a few lines of what you got done. The following morning everyone on your team gets a digest with what the team accomplished the previous day to keep everyone in the loop and kickstart another awesome day. From our launch in January of 2011, we’ve

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Making Money With Lifecycle Emails

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Patrick McKenzie, founder of Kalzumeus Software, has been a happy SendGrid customer since 2010. We invited him to blog about some advanced techniques for using email, which he developed to sell his software and that of his consulting clients. Newsletters get all the press in email marketing, but lifecycle emails are where much of the money gets made.  Rather than blasting out an email to 50,000 people whose only commonality is that they are on your mailing list, lifecycle emails target individual customers with messages customized to exactly fit where they are in their relationship with you.  Sadly, despite having

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Integrating SendGrid with the StackMob Platform

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The following is a guest blog post from Sidney Maestre, a Platform Evangelist for StackMob, a leading provider of backend services for mobile developers. He spent the last few years building mobile apps and sharing his knowledge with others. These efforts included speaking at Adobe MAX, 360iDev, SenchaCon, HTML5DevConf, Silicon Valley Code Camp, creating two courses, jQuery Mobile for Beginners and Learn Backbone.js + StackMob, for the uDemy.com platform and organizing the Bay Area Mobile meetup. Follow him on Twitter and Github at @SidneyAllen. Building backend services for a mobile app is time consuming and difficult. Adding a datastore API,

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Guest Post: Building Your Own Gmail in a Day with Temboo & SendGrid

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This guest post comes from Marianne Bellotti, Hacker-in-Residence and Developer Evangelist at Temboo. She is a veteran of the hackathon scene, data junkie and completely self-taught programmer, she loves nothing more than mashing up some good APIs.  You can find her on twitter at @bellmar.

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