Articles by Adam DuVander


Adam DuVander speaks fluent "developer" while serving as Developer Communications Director. He helps SendGrid connect to coders of all stripes. Previously Adam wrote for Wired, Webmonkey and edited ProgrammableWeb, the leading resource for APIs.

There’s No Such Thing as a “Long Tail Developer”

Community
Developer with Lightbulb

Spend some time listening to companies with APIs and you may hear one refer to “long tail developers.” Usually it’s said in a derogatory and dismissive manner: “We aren’t going after long tail developers with our API.” So they’ll put their API documentation behind registration walls, or worse make you talk to sales before you can even find out what … Read more ›


Webhook vs API: What’s the Difference Between Them?

Technical
Parse Webhook settings

As you become familiar with SendGrid’s services, or even those of many Internet companies, you’ll see the term “API” used a lot. Increasingly, you may also see someone mention a “webhook.” At SendGrid, we’ve consciously made a distinction between the two in our documentation and any time we write or speak about our seven services for simplifying email. Here’s how … Read more ›


Send Email in Python on Nitrous.IO

Technical
Nitrous

When we announced our partnership with Nitrous, we showed how to send email with Rails. The platform-as-a-service and web-based IDE also currently supports Python, Node.js, Go, and PHP. In this tutorial, I’ll show how to use a Python development box on Nitrous to send email using SendGrid. Get Started with Nitrous.IO / Python We’ll use this sample app to show … Read more ›


Track Transactional Email in Real-time

Technical
Click-mouse

Historically, it was difficult to track transactional email. Developers were never sure if the email was delivered. There are various reasons email can be tripped up along the way. Email can bounce, ISPs can throttle you or you could be marked as spam. A lot of these problems can be avoided with a transactional email service, which will make sure … Read more ›


Elementary Arithmetic of Modern Development

Technical
Five plus Two

I know some developers love advanced mathematics. My computer science degree came with a math minor, but quite honestly I haven’t thought about any of it in awhile. I’m more of an elementary arithmetic kind of guy. If you like complex formulas, Nick has you covered with his A/B testing explained post. For this one, I’ll stick to the basics. … Read more ›


Four Things to Do With Webhooks

Technical
ngrok

The web and mobile are both moving much more real-time, with push notifications and auto-updating interfaces. Yet, most APIs that tie together our technology are “pull” technology. You make a request and get back a result. Webhooks are one of the popular answers to providing data as-needed. At SendGrid we have two webhooks, one for events and another for incoming … Read more ›


So You Want to Be a Developer Evangelist?

Community
openshift_logo

Developer evangelists are a unique breed, a combination of developers, teachers, passionate communicators and frequent flyer mile collectors. SendGrid’s team is now over 10 people, who often share details of their craft on this blog. Below you’ll find a bit more about being a developer evangelist, from how you explain the job to others to putting together a demo. A … Read more ›


Introduction to Un-Programming

Technical
Zapier

APIs provide “hooks” for developers to create new applications on top of other services. Many of these same hooks have been converted into templates that give anyone access to functionality previously only available to programmers. With services like If This Then That and Zapier, anyone can automate their business or their lives with what I call “un-programming.” This post is … Read more ›