2013 was a pretty incredible year for us in the world of SendGrid Delivered. Fifteen domestic and international stops kept us busy while we spread the latest trends in email and deliverability and tips, and tricks to improve email testing and analysis. Whether you are a customer, interested party, friend, (or somewhere in between) we consider ourselves lucky to have had the chance to meet with so many of you in person!

Lessons Learned on the Road

Not only did our attendees learn new things, but the entire tour was a learning experience for us as well. We set out initially to do the SendGrid Delivered stops to try out various content that would be used at a larger, end of year conference. However, as we traveled to where our customers and prospects were, we learned how appreciative they were that we came to learn more about them and where there businesses were.

Not only that, but as we tried our content, we discovered the content our audience wanted to hear. Every roadshow improved, as did our speakers and the content we provided. We decided after the first few of the year, that rather than have a large conference, we would take the world by storm and reach even more people in their home cities.

Personal Takeaways

Being a part of the SendGrid Delivered tour was a truly unique experience for me personally as well. It was fascinating to hear how our customers are using email to power their web and mobile applications. I had a lot of time to work on my public speaking. I got to know my co-workers and fellow speakers really well, and, I traveled to international cities I had never been before including London, Berlin, Paris, Rio de Janeiro and Sao Paulo.

As we wrap up the year as a whole I want to thank everyone who attended and made it such a memorable SendGrid Delivered tour. The infographic below will give you a recap of the highlights:

Carly Brantz
With more than 15 years of experience, Carly Brantz is an email deliverability and inbound marketing veteran. As the VP of Revenue Marketing at SendGrid, Carly empowers her team to transform marketing from a cost center to a revenue generator. With a key focus on funnel optimization, Carly leads the team responsible for content creation, lead nurturing, SEO/SEM, and website optimization. An accomplished speaker, Carly shares her email delivery and revenue marketing tactics as a headline speaker on SendGrid’s international roadshow as well as other Marketing conferences.