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Monthly Archives: November 2011

Ecquire and SendGrid team up to make productivity happen

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This is a guest post written by Tal Raviv, Chief Bug Creator at Ecquire At Ecquire we believe the most important measure of a product is its referability. We don’t use words like “finished” or “minimum viable product” or “good enough” It’s either referable or it’s not. A user either feels confident enough to put their reputation on the line for your product – or your marketing is going to be very expensive. How do you measure referability? Aside from metrics like retention and observing growth and sources of growth – there’s an extremely direct way to do this… let your

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Use SendGrid SMTP with SocialEngine

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SocialEngine is social network software that helps users build their own customized community websites. With over 8,000 websites utilizing their software, they are one of the most popular social networking web applications around. The following video shows how you can setup SocialEngine to send emails through the cloud-based SendGrid SMTP service. If you haven’t checked out SocialEngine and are thinking about adding social networking features to your website, give them a look. If you’re an existing SocialEngine customer, integrate with your SendGrid and start seeing the benefits of analytics, improved deliverability, and a flexible API for your email needs. Related

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SendGrid is now part of the CloudBees Ecosystem

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SendGrid is happy to announce that we’ve partnered with CloudBees, a Platform as a Service (PaaS) provider that offers cloud-based services for building, testing and deploying Java web applications. CloudBees and SendGrid are both focused on reducing the friction that developers have to deal with when it comes to configuring and building out infrastructure so that they can spend their time building great things. If you’ve got a CloudBees account, you’ll soon be able to enable SendGrid from the CloudBees Ecosystem page with one simple click. SendGrid is a great choice for CloudBees customers looking to add a robust cloud-based SMTP email

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5 Tips to Ensure Your Transactional Email Gets Delivered

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When people think of email they often focus on marketing and promotional messages with special offers to encourage future purchases or inspire customer loyalty. But thousands of businesses also rely on email to automatically communicate information related to transactions or transactional email. This includes: – Welcome messages – Account verifications, updates, statements and notices – Password delivery – Order confirmations, invoices, receipts and renewals – Shipping notifications – Email alerts and updates – Reminders and cancellations – Product updates and instructions To take full advantage of transactional email, you need to have a strong messaging strategy along with sound processes

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Email Delivery is Never Guaranteed

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Consider this. What happens if your email doesn’t arrive in the inbox? – Your customers won’t receive their account alerts. – They’ll miss out on special offers from their favorite brands. – They’ll never know that special someone wants to meet them. – They won’t receive a confirmation of their order. – They won’t see a friend request. – You’ll lose not only revenue but also risk losing trust as emails that were promised never show up. When email fails to make it to the inbox, you have email deliverability problems. And if your business relies on email, achieving high

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