This app appends links to integrate with Google Analytics.

Google Analytics App Image

For more information about using this app, please refer to Google’s URL Builder and their presentation on Campaign Tracking.

We default the settings to Google’s recommendations. Anything you enter into those fields in the App Settings or via API will take precedence.

Settings

Name Required Description Default Value
Campaign Source No Name of the referrer source. (e.g. Google, SomeDomain.com, Marketing EmailA) sendgrid.com
Campaign Medium No Name of the marketing medium. (e.g. Email) email
Campaign Term No Identify paid keywords..
Campaign Content No Use to differentiate ads.
Campaign Name No Name of the campaign. website

Example

1
http://sendgrid.com/?utm_source=sendgrid&utm_medium=email&utm_term=variationC&utm_content=newsletter4&utm_campaign=flagshipproduct