Extole is the leading provider of social engagement applications that drive measurable results on and off Facebook for leading brands and agencies. Extole uses email to drive customers to the point of sale while generating positive social recommendations using their Refer-A-Friend solution. To support its business model, Extole built and managed its own in-house, proprietary email system, but as their business grew and demands increased, their system lacked key functionality to properly track and manage their email streams.
Turnkey Sports and Entertainment helps properties and brands better manage their partnerships through their pioneering new product, Turnkey Activator. Activator is a cloud-based web application that facilitates secure communication between sponsors and their partners so the can better manage their sponsorship deals and deliverables. However, they needed to add a key feature to the product in order to bring it to market. They needed those secure email messages to be set via any email client without users having to login to Activator.
Sending email using a cloud-based SMTP server has numerous benefits for growing businesses, saving you time and streamlining your costs. Many of our customers started with custom systems, but as usage increased found that their current email infrastructure didn’t have long term appeal to the bottom line. As a result, they searched for more cost effective ways to manage their email and found outsourcing to be their solution of choice. In fact, outsourcing email is a growing trend among IT professionals that are charged with building a productive product line while managing costs. … Read more ›
When I heard that SendGrid was one of the API sponsors for Hack the Midwest on June 2nd and 3rd in Kansas City, I jumped at the chance to represent us there. Although I was actually born in Kansas City, it had been nearly ten years since I’d been back, and I was super excited to see what the tech and startup scene had to offer.
Nearly 100 local hackers showed up to demo their skills at the competition. Teams came in all shapes and sizes – some from local startups, others comprised of groups of local tech enthusiasts. There was even a father-son pair that ended up taking home some awesome prizes! … Read more ›
Free Logo Services is the #1 provider of logo design services for entrepreneurs, small businesses and organizations worldwide. They have over 800,000 customers and send approximately 400,000 emails per month. Before CEO, Craig Bloem opened the doors to Free Logo Services in September 2011, he considered the implications of email on the success of his business model. Having dealt with the challenges of email operations and delivery at his previous companies, including Performable which he sold to HubSpot, Craig wanted to find a solution that he could easily integrate and scale with his business right from the very start.
New start-up, Cyfe experienced tremendous growth within the first two months of opening their doors. Cyfe offers an all-in-one dashboard that aggregates all of your online services using custom widgets for search, email, social, feeds and business services. With Cyfe, you can easily monitor all of your business data from one dashboard.
Everyone knows that email is fantastic for quickly pushing messages out to customers and members but it can also be a powerful way to increase website traffic. This is especially true in the era of social networks when an email alert is often the trigger that drives a member to interact with the social site. How can you use email to increase your site traffic and drive more engagement? How can you leverage all your SEO efforts to enhance your email program and get these two efforts working in harmony?
Transactional emails are arguably the most important and impactful messages being sent to your customers because they are an expected and desired communication. Oftentimes, customers are actually waiting to receive email from you. Such is the case when it comes to password reset or recovery messages.
Getting your emails delivered to your customers is imperative if you want them to respond to your messages. While employing an outsourced SMTP email server solution is the best choice due to its ease of use and flexibility, before you make a final decision on who will take on the important task of handling your transactional email, make sure you ask the provider these three key questions. … Read more ›
So you’ve built this awesome app…what’s next? Chances are you’ll need some way to send email from your app to communicate with your users. SendGrid offers a number of APIs that power email-based features in applications. We also have the deliverability chops to ensure those messages dodge the spam folder. Check out our new video, and learn how SendGrid can help you reach your online community.
The following is a guest blog post from one of our customers and community members, Dave Loftis. Dave is an independent developer, and co-founder of VarVee.com and MyD8.net. You can check out his blog at blog.lofdev.com.
If you’re a PHP developer who is building a large Internet application, or even a small one, using CakePHP, you have undoubtedly taken a look at Cake’s built-in Mail component. The built-in component is simple and powerful, and it works well for most things you might do. It’s really great for sending “welcome-to-X” or “forgot-your-password” emails. But, once you deploy and start using things in the real world, you’re going to run into some very real issues. If someone requests a password reset, they expect that email to arrive to their inbox within seconds. No one wants to search their SPAM filters for a password reminder message from a site they use. And, heaven forbid if you have a few thousand users and want to integrate mailing list management, or track the status of your messages in real time.