Deliverability
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So you’ve built this awesome app…what’s next?
13 days ago by Carly Brantz
So you’ve built this awesome app…what’s next? Chances are you’ll need some way to send email from your app to communicate with your users. SendGrid offers a number of APIs that power email-based features in applications. We also have the deliverability chops to ensure those messages dodge the spam folder. Check out our new video, and learn how SendGrid can help you reach your online community.
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Email is Not Dead…Again
20 days ago by Robert Phillips
Is email dead? Of course not but if you’re not convinced here are some reasons why email is very much alive.
Email is the engine of the social web. According to Radicati, as of 2011, there were 3.1 billion email accounts worldwide – and it is these accounts that are fueling the amazing growth of social networks like Facebook and Twitter. How do people sign-up for a social network? With an email address. How do they receive alerts and communications about those accounts? Via their email address. In fact, the email address is often the only piece of personal contact information social networks (and many other online businesses) have for their customers. When was the last time you received a letter or phone call from Facebook?
read more
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Webinar: Tips and Tricks to Stay Out of the Spam Folder
23 days ago by Daniel Randa
Staying out of the spam folder is tougher than you might think. Over 20% of legitimate email never makes it to the inbox. Customers quickly become frustrated when they don’t receive important messages like password resets, purchase confirmations and shipping notifications. Join email experts Carly Brantz and Elmer Thomas on May 29th at 1:00 PM EDT as they break down ways to make sure your email stays out of the spam folder.
This webinar will cover: read more
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Customer Success Story: Pinterest Shares Interests with SendGrid and Finds a Great Email Deliverability Partner
23 days ago by Carly Brantz
Pinterest is a virtual pinboard that lets you organize and share all the beautiful things you find on the web. Pinterest has grown tremendously in the past year growing their user base by 50% month over month. As a result of their rapid growth, Pinterest’s small team of engineers was left with the task of managing the flow of millions of email through their systems, and the deliverability challenges that accompany high volume senders.
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Why Legitimate App Email is Mistaken For Spam
27 days ago by Tim Falls
Do you ever get reports from your customers that “this email” or “that email” was never received? Chances are, your answer is an emphatic “Yes”, but rest assured – you’re not alone. In fact, the open “secret” of email communications is that nearly 20% of legitimate email is never delivered to the intended inbox. Overall, more than half of all email sent is considered to be abusive or illegitimate. So, what do these unfortunate statistics have to do with your business?
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What is DMARC and Why Should You Care?
29 days ago by Carly Brantz
DMARC is an acronym for “Domain-based Message Authentication, Reporting & Conformance” which is a new standard that makes it easier for ISPs’ to prevent messaging abuse in the email ecosphere. With malicious email on the rise, consumers are having increasing difficulty identifying legitimate email. As a result, they unwittingly give up their personally identifiable information which exposes them to financial havoc and ultimately reduces trust in the channel and trust in the brand.
read more
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How to Authenticate Your Email in 5 Steps
34 days ago by Carly Brantz
Email authentication allows ISPs to properly identify the sender of the email so it can make smarter decisions about the delivery of your mail. Authentication has become a best practice for email senders since spammers have gotten really smart about disguising malicious email under the veil of a trusted brand. By pretending to send email from your domain, a practice known as phishing, spammers are tricking your customers into giving out their passwords, account information and other personally identifiable information for their own financial gain.
In today’s world, email authentication is a “must do” for legitimate organizations in order to secure their online reputation and maintain customer trust in their brand. While authentication can be tricky, it’s imperative that any web application that sends email makes sure they add this to the top of their best practice list. Here’s how: read more
So you’ve built this awesome app…what’s next?
13 days ago by Carly Brantz
So you’ve built this awesome app…what’s next? Chances are you’ll need some way to send email from your app to communicate with your users. SendGrid offers a number of APIs that power email-based features in applications. We also have the deliverability chops to ensure those messages dodge the spam folder. Check out our new video, and learn how SendGrid can help you reach your online community.
Email is Not Dead…Again
20 days ago by Robert Phillips
Is email dead? Of course not but if you’re not convinced here are some reasons why email is very much alive.
Email is the engine of the social web. According to Radicati, as of 2011, there were 3.1 billion email accounts worldwide – and it is these accounts that are fueling the amazing growth of social networks like Facebook and Twitter. How do people sign-up for a social network? With an email address. How do they receive alerts and communications about those accounts? Via their email address. In fact, the email address is often the only piece of personal contact information social networks (and many other online businesses) have for their customers. When was the last time you received a letter or phone call from Facebook?
read more
Webinar: Tips and Tricks to Stay Out of the Spam Folder
23 days ago by Daniel Randa
Staying out of the spam folder is tougher than you might think. Over 20% of legitimate email never makes it to the inbox. Customers quickly become frustrated when they don’t receive important messages like password resets, purchase confirmations and shipping notifications. Join email experts Carly Brantz and Elmer Thomas on May 29th at 1:00 PM EDT as they break down ways to make sure your email stays out of the spam folder.
This webinar will cover: read more
Customer Success Story: Pinterest Shares Interests with SendGrid and Finds a Great Email Deliverability Partner
23 days ago by Carly Brantz
Pinterest is a virtual pinboard that lets you organize and share all the beautiful things you find on the web. Pinterest has grown tremendously in the past year growing their user base by 50% month over month. As a result of their rapid growth, Pinterest’s small team of engineers was left with the task of managing the flow of millions of email through their systems, and the deliverability challenges that accompany high volume senders.
Why Legitimate App Email is Mistaken For Spam
27 days ago by Tim Falls
Do you ever get reports from your customers that “this email” or “that email” was never received? Chances are, your answer is an emphatic “Yes”, but rest assured – you’re not alone. In fact, the open “secret” of email communications is that nearly 20% of legitimate email is never delivered to the intended inbox. Overall, more than half of all email sent is considered to be abusive or illegitimate. So, what do these unfortunate statistics have to do with your business?
What is DMARC and Why Should You Care?
29 days ago by Carly Brantz
DMARC is an acronym for “Domain-based Message Authentication, Reporting & Conformance” which is a new standard that makes it easier for ISPs’ to prevent messaging abuse in the email ecosphere. With malicious email on the rise, consumers are having increasing difficulty identifying legitimate email. As a result, they unwittingly give up their personally identifiable information which exposes them to financial havoc and ultimately reduces trust in the channel and trust in the brand.
read more
How to Authenticate Your Email in 5 Steps
34 days ago by Carly Brantz
Email authentication allows ISPs to properly identify the sender of the email so it can make smarter decisions about the delivery of your mail. Authentication has become a best practice for email senders since spammers have gotten really smart about disguising malicious email under the veil of a trusted brand. By pretending to send email from your domain, a practice known as phishing, spammers are tricking your customers into giving out their passwords, account information and other personally identifiable information for their own financial gain.
In today’s world, email authentication is a “must do” for legitimate organizations in order to secure their online reputation and maintain customer trust in their brand. While authentication can be tricky, it’s imperative that any web application that sends email makes sure they add this to the top of their best practice list. Here’s how: read more
