Buffalo Studios Uses SendGrid’s Marketing Email Service to Scale to Over 20 Million Emails a Month


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buffalo-logo“When looking for an email solution for our growing business, we compared SendGrid against all of the well-known email providers, and in the end found that SendGrid was the optimal solution for a high-growth start-up like ours. We have found SendGrid to be easy, scalable, cost-effective, and flexible.” — Salim Mitha, VP Marketing & Business Development, Buffalo Studios

With the release of our Marketing Email Service this week, we’re happy to share a success story from one of our valued customers, Buffalo Studios. Buffalo Studios is a social gaming company whose goal is to provide social networks with games that help friends build relationships through interactive entertainment.

When Buffalo Studios realized that their growth necessitated that they move from their in-house email infrastructure to a cloud-based email solution, they turned to SendGrid to help them seamlessly and cost-effectively scale their program.

Like all busy marketers, Buffalo Studios needed to ensure that their marketing email service was reliable and low maintenance, so they could focus on continuing to grow their product instead of on manual upkeep. Real-time metrics were also a necessity, so they could track the effectiveness of their campaigns and adjust as needed.

With SendGrid’s Marketing Email Service, Buffalo Studios has grown from sending approximately 100,000 marketing emails a month to sending over 20 million a month. With SendGrid’s intuitive UI, setting up and deploying their campaigns is no longer a huge time commitment and customizing their emails, managing subscriber lists, and checking analytics now only takes a few clicks.

Read Buffalo Studios’ entire case study here to learn more about how they leveraged SendGrid’s easy-to-use web interface, powerful analytics, trademark deliverability expertise, and more to power their marketing email.

For more on SendGrid’s Marketing Email Service visit our Pricing Page.


Jesse McCabe has over 13 years experience working with emerging internet, security, and email technologies. As the Director of Product Marketing at SendGrid, Jesse is responsible for defining, positioning, and driving market adoption of SendGrid’s industry leading email deliverability products. Prior to joining SendGrid, Jesse was Director of Product Marketing at Return Path where he led the go-to-market effort for Return Path’s suite of anti-phishing and email authentication solutions. Jesse has a BS in Business Administration from the University of Colorado at Boulder and an MBA from the University of Denver, Daniels College of Business.

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