Author Archives: Warren Duff

About Warren Duff

Warren is a Marketing Copywriter at SendGrid, specializing in email and content best practices.


Articles Posted by Warren


SendGrid TAMs Reach Out to Customers to Improve Their Email

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SendGrid is committed to customer success. One important element of that is our Technical Account Management team. So what are Technical Account Managers (or TAMs) doing for our customers? In addition to helping with the technical integration of the world’s largest cloud-based email platform, TAMs proactively monitor accounts for sending reputation and deliverability rates, they’re updated on all the latest ISP protocols, and they work directly with clients to make sure any issues are resolved as soon as possible. Reaching Out The SendGrid TAMs work with some of our highest-level clients to ensure their email programs are successful. One of the ways

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After 32 Years, Email Still Dominates

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Over the 32 years since email was invented, it’s grown in a way that few other technologies have. From something that was only used internally at organizations, email is now a necessity for everyone. As the world’s leading email delivery service, SendGrid is in a unique position to see how email continues to grow, and where it’s headed in the future. During 2013 and 2014, we collected data over two separate 10-day time periods, creating a data set of over 8 billion emails sent by more than 125,000 companies. From that data and from speaking with our own email experts,

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Baligam Uses SendGrid to Send Over 18 Million Messages Each Month

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Founded in 2010, Baligam is Israel’s top daily deal site. Every day, they provide their subscribers with thousands of deals they can take advantage of. In order to do this, Baligam uses a few different SendGrid functions. Baligam’s primary emails consist of three different types of deal newsletters: daily, tourism, and flash sales. These newsletters are the source of Baligam’s customer communications and revenue. In addition to these marketing email communications, Baligam also uses SendGrid for their transactional email needs. User registration, subscription confirmation, password change notification, and shipping and order confirmation emails are all automatically sent through our SMTP

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DonorsChoose.org Raises Money for Teachers and Students in Need Through SendGrid Transactional Email

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We’re happy to announce a brand new case study of a great SendGrid customer: DonorsChoose.org. DonorsChoose.org pioneered crowd funding for charity in April 2000. Their online charity enables people to donate directly to teachers and students in need. Through DonorsChoose.org, teachers can ask for funding for classroom projects, people can donate directly to those projects, and students in need can be better educated. Email is one of the key ways DonorsChoose,org communicates with citizen donors and donation recipients alike. Over the last year, SendGrid’s email program has helped the online charity raise more than $10 million for classrooms around the

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Scaling With Partnerships

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One of the ways SendGrid has been able to scale and reach its current size is by partnering with other amazing companies and organizations. Partnerships help SendGrid reach new customers, show them how email can help their business, and add value to their email program. To understand how business partnerships are a key aspect in how SendGrid has scaled so far, we interviewed our own Laurence Trifon about the role partnerships have played in SendGrid’s scaling over the last 5 years. First, tell us about your role at SendGrid. My name is Laurence Trifon, I’m the Director of SendGrid’s Business

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What is an SMTP Server?

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Just like our SMTP Service Crash Course, we’re revisiting one of the basic elements of email deliverability: the SMTP Server. Again, we teamed up with our own Nigel Dunetts, a SendGrid Support expert, to answer a few of the most common SMTP server questions. What is an SMTP server? Simply put, an SMTP server is a machine, or collection of machines, whose primary purpose is to send, receive, and/or relay messages between email senders and receivers. An SMTP server will have an address, or addresses, that can be set by the mail client or application that you are using, generally

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Checking In With SendGrid Email Support

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SendGrid sends billions of email every month for thousands of customers, so it’s no surprise that our amazing support staff handles a ton of questions. Whether it’s helping new customers integrate or informing customers of changes to DMARC policies, they handle it all. We picked a few common questions SendGrid Support received over the last month to highlight here along with their answers: Technical Email Issues Why isn’t my email-to-sms working? If you’re considering sending large numbers of SMS messages to customers from your SendGrid account, you may run into some problems. The bandwidth for SMTP-to-SMS is very narrow because

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