When Ryan is taking a break from saving the world from spam, you can find him doing backflips in the park, camping in the beautiful Rockies, and dancing like there is no tomorrow. Passionate to help people, Ryan is friendly and approachable.
Being an email service provider (ESP) is a unique business model because we rely on proactively adapting to changes on the horizon. This information is often released slowly to the community. M3AAWG (pronounced like blog) stands for the Messaging, Malware, and Mobile Anti-Abuse Working Group. This working group focuses on addressing the different types of messaging abuse, including: Spam email Abusive SMS and MMS Viruses and Malware Denial-of-Service Attacks Botnets M3AAWG strives to resolve messaging abuse through work and initiatives with industry collaboration, technology, and public policy. M3AAWG meetings bring together the gatekeepers of the inbox, blacklistings, and email gurus…READ MORE »
One of the main (and probably most important) reasons email goes undelivered is because subscribers are complaining about your messages. Subscribers complain to their ISP by marking your email as spam and these complaints affect your email reputation. Each ISP has a threshold for complaints and if you cross it, your email gets blocked at the gateway. There are a number of reasons why subscribers complain about your email, but in order to find out whom and why, you need to have access to feedback loop information. Complaint feedback loops capture subscriber complaints for the ISPs, but the information is…READ MORE »