Author Archives: Guest Author


Articles Posted by Guest


Why the Notification is the Most Important Email You Can Send for Growth

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The following is a guest post by Wesley Yu at Sendwithus. Learn more about Wesley at the bottom of this post. With so many products on the market, keeping customers engaged with your company is getting harder than ever. Customers sign up, they’ll use your product for a while, then they’ll churn. Sometimes churn happens when your company just slips their mind – they forgot about you – other times it happens because they never really experienced the “AH-HA” moment – the moment when your product just clicks and works in their mind. Notification emails bridge that gap. They keep

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4 Things That Developers Want From Products

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The following is a guest post from Martin Gontovnikas at Auth0. Learn more about Martin at the bottom of this post. Today is a great time to be a developer. I remember 7 years ago, when I had to build an application, I had to take care of getting an SMTP server, integrate with an awkward payment gateway, build my own datacenter, implement the authentication and user management backend, and so on. In the last couple of years, my life has become much simpler. In this blog post, I will cover what I think is crucial to get right if you want to

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How SendGrid’s Real-time Notifications and Support Help Enplug Maintain a High Level of Growth

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The following is a guest post from Ryan Gushue at Enplug.  With Enplug digital signage, we’ve developed a way for businesses to better engage with their customers through social media from inside their venue. We use SendGrid to automate some of our consumer-facing communication. Here are some highlights. Real-time Notifications and Support As a startup, our resources are limited, so saving time and money through automation is key for becoming more efficient. Welcome emails and password-reset information are dynamically generated and delivered to our clients through SendGrid, allowing our support staff to focus on more important customer needs. Our Enplug

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Stamplia Builder Creates and Exports Templates Directly to SendGrid

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This year, we’ve been focused on bringing you an easier way to create engaging email content. In May, we introduced our Template Engine and in June we introduced our partnership with Sendwithus. Today, we’re showcasing a company that has created another great content opportunity for our customers. Stamplia allows customers to create templates for nearly any email they want to send, including newsletters, transactional email, and responsive email through their free Stamplia Builder account. Stamplia Builder allows customers to easily drag-and-drop message elements and edit wording of any Stamplia template. Rather than spend time and resources on developing, designing, and

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3 Ways to Send Behavioral Emails

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The following is a Guest Post by Jimmy Daly, who runs the blog at Vero. You can say hi to him on Twitter or Google+. The future of email is personalization, but the definition of that term is changing rapidly. Adding a user’s name in the subject line is old school compared to what some of the smartest companies are doing with the huge amounts of data that marketers now have access to. It can be overwhelming to think about sending one-to-one emails to your leads and customers but it’s actually easier than you think. There are few ways to go

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Play Reversi Using SendGrid

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The following is a guest post by Wataru Sato, a developer who works with SendGrid in Japan. He has a blog at http://awwa500.blogspot.jp/ and you can find his GitHub page here: https://github.com/awwa. I’m from Japan and work with SendGrid there. SendGrid is a powerful email service that sends a large number of emails every day. However, SendGrid’s APIs can also be used for fun! Today, I created a game using SendGrid. It’s called SendGrid-Reversi, and it let’s you play Reversi entirely over email! It runs on Sinatra, the data is stored in MongoDB, and the functionality is built on top of the various

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Help Your Customers Get Better Email Deliverability Rates

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The following is a guest post from Jesse Wynants at Prezly. Learn how Prezly has leveraged SendGrid to send email on behalf of their users as part of our Marketing Solutions Partnership below, and learn more about Jesse and Prezly at the conclusion of the post. We’ve been using SendGrid since June 2011 to send email on behalf of our users. This means that users use our service to send email, but their own email address is in the FROM address. (Essentially, SendGrid provides the backend email infrastructure, while we provide our frontend PR services.) Sending emails on behalf of

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