Ask an Expert: Getting Started with Email Deliverability

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webcast-letterpressEmail gurus Paul Kincaid-Smith and Carly Brantz kicked off the first of SendGrid’s monthly webcasts a year ago this month with a deep dive into the challenges of maintaining a good sender reputation. Over the past year, we have tackled new topics each month, ranging from technical API workshops to best practices for incorporating marketing into your transactional email. Each month we heard from many people who are struggling with the basics of email deliverability and didn’t even know where to start.

In response to the demand for a better introduction to email deliverability, we are adding an additional webcast that will provide a comprehensive overview of email deliverability as well as the opportunity to get your questions answered with a real live expert. Instead of just putting this content in our resources section for on-demand access, we will be holding this webcast monthly in addition to our current webcast series to give people the opportunity to get their questions answered as they start to tackle their email deliverability challenges.

For the first webcast in this new series, SendGrid’s customer success representative Corey Good will join me to offer the same tips and tricks he gives to our customers every day as he helps them stay on the good side of the ISPs while keeping spammers out of our system.

The webcast will take place this Tuesday, April 16th at 1:00PM EST. Sign up here, get your questions ready, and prepare to take on the challenging world of email deliverability.

Presenter Info:

CoreyCorey Good:

Corey has been working with SendGrid’s Compliance team for the last five months, learning the ins and outs of good deliverability practices. He has recently been focusing on SendGrid’s customers who use shared IP clusters to help keep those shared IPs in good standings. He is also a part-time developer, working with the Support Incubator group to create tools to make the Support team’s job easier. Outside of work, Corey is an avid rock climber, ultimate frisbee player, skier, and he enjoys brewing beer.


dannyDanny Randa:

After three years managing interactive marketing campaigns for Nickelodeon, Danny moved to Denver and completed an MBA at the Leeds School of Business. He now spends his time helping marketers and developers solve their email deliverability challenges. Danny can often be found trying to keep up with his adventurous wife and two wheaten terriers.

As SendGrid's Senior Marketing Analyst, Danny is responsible for keeping the marketing team focused on making data-driven decisions to help make sure we are providing value for our customers and prospects. While he may spend his days knee deep in spreadsheets now, Danny spent most of the last 10 years managing email campaigns, website optimization, and PPC campaigns for B2B companies.

Daniel Randa on Twitter
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